OH BABY! GAMES STUDIO LAUNCHES DEBUT TITLE OH BABY KART FEATURING SPONGEBOB SQUAREPANTS CHARACTERS FOR A LIMITED TIME

LOS ANGELES, Dec. 12, 2023 /PRNewswire/ — Oh Baby! Games announced today the official launch of its debut title Oh Baby Kart. Oh Baby Kart (OBK), a cross-platform multiplayer kart racing game, refreshes the classic genre with intricate skill-based gameplay and compelling interwoven narratives through its many maps and modes. Unlike previous kart racers, Oh Baby Kart has been carefully constructed within a live service model to benefit its players. A free-to-play game, Oh Baby Kart will enter closed beta for Windows and macOS beginning December 14, with mobile and console versions to follow in 2024.

In partnership with Paramount Global and Nickelodeon, Oh Baby Kart will feature iconic characters from the SpongeBob SquarePants universe as playable racers. For a limited time, SpongeBob, Patrick, Squidward and Mr. Krabs will join an eclectic cast of over 20 characters racing for glory across 26 courses — including a special map set in Bikini Bottom.

In reimagining what a kart racer can be, Oh Baby Kart offers a live service gameplay experience that challenges the status quo:

Expansive Playable Characters & Karts: 20+ unlockable characters and 26 courses at the start of closed beta, including four limited time SpongeBob SquarePants racers. With hundreds of kart customization options, players can find the cosmetic style that fits them best.
New, In-Depth Race Mechanics: Oh Baby Kart introduces a revolutionary racer talent system, allowing for mid-race stat and ability buffs to improve your character’s Grand Prix build. Each racer leverages a unique passive trait and can select from multiple ultimate abilities (charged by kart drifting) to achieve victory their way.
Live Service Model: Fresh content, new characters and tracks will be released on a steady seasonal cadence. These updates will include constant balance adjustments to racer stats, ensuring that Oh Baby Kart stays competitively dynamic and evolves with the growing player base.
Friends Race Together: A smooth, cross-platform matchmaking and in-game social chat system that takes a connected approach to playing with your friends.
New and Familiar Modes, with a Twist: Oh Baby Kart isn’t your average racing game — in addition to the usual Grand Prix and Duo Racing formats, strap in for 100+ challenges that go beyond simple time trials. Think boss battles, in-race quests and even more experimental modes to come!
Ranked Multiplayer: Race in tiered competitive leagues based on past performance, ensuring balanced matchups. Oh Baby Kart also offers an asynchronous PvP mode that allows players to test their skill against other players’ best times for a coveted spot on the OBK leaderboards.

Pasteur Tran, Founder and CEO of Oh Baby! Games, said: “I’m thrilled for players to get their hands on Oh Baby Kart. Growing up, I loved the classic kart racers like Mario Kart and Diddy Kong Racing. But I see Oh Baby Kart as a long overdue update to the genre, offering a fully online experience for the next generation of kart racing fans. At Oh Baby! Games, we’re building an entire gaming platform from the ground up, a space that focuses on great games and the imaginative ways modern gamers inhabit those worlds. Beyond Oh Baby Kart, I can’t wait to show everyone what else we’ve got coming down the pipeline.”

Oh Baby Kart is the first game released by Oh Baby! Games. After securing a $6 million seed round earlier this year, Oh Baby! Games has several other titles nearing completion, all of which will be hosted on its custom-built Oh Baby! Games launcher. The launcher will serve as an important service and social hub for the wider Oh Baby! Games community as the studio bolsters its game roster. The Windows and macOS versions of Oh Baby Kart will also be available on Steam and the Epic Games Store.

Oh Baby! The next generation of kart racing starts December 14 — apply to enter the Oh Baby Kart closed beta HERE.

About Oh Baby! Games

Oh Baby! Games is a global game studio focused on building the next generation of social games. Led by founder and CEO Pastuer Tran, the Oh Baby! Games team is an international network of game developers united by their shared passion for unique and innovative game experiences. The team features creatives who have worked on top titles like Age of Empires II, Call of Duty, League of Legends, Crazy Fishing VR and Magic: The Gathering.

After a successful seed round in early 2023, Oh Baby! Games plans to reinvigorate popular gaming genres with a fresh, social-focused spin that incorporates the creator economy and encourages healthy competitive ecosystems. Its debut game, the cross platform kart racer Oh Baby Kart, will enter closed beta in December 2023.

You can follow Oh Baby! Games on Twitter, LinkedIn, Instagram, and TikTok, or join its growing community on Discord.

About Paramount Consumer Products

Paramount Consumer Products oversees all licensing and merchandising for Paramount (Nasdaq: PARA, PARAA), a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic consumer brands, Paramount Consumer Products’ portfolio includes a diverse slate of brands and content from BET, CBS (including CBS Television Studios and CBS Television Distribution), Comedy Central, MTV, Nickelodeon, Paramount Pictures and SHOWTIME®. With properties spanning animation, live-action, preschool, youth and adult, Paramount Consumer Products is committed to creating the highest quality product for some of the world’s most beloved, iconic franchises. To view our range of consumer products and Paramount branded apparel, visit ParamountShop.com.

Media Assets

Oh Baby Kart Media Kit