GrowGeneration Acquires Horticultural Rep Group

<br /> GrowGeneration Acquires Horticultural Rep Group<br />

PR Newswire



Expands GrowGen’s Global Supply Chain and Private Label Initiatives


DENVER

,

Jan. 31, 2022

/PRNewswire/ –

GrowGeneration Corp

. (NASDAQ: GRWG) (“GrowGen” or the “Company”), the nation’s largest chain of specialty hydroponic and organic garden centers, today announced the acquisition of Horticultural Rep Group (HRG).

“With this acquisition, GrowGen is strengthening its global product supply chain and adding significant distribution of its growing list of private label products,” said

Michael Salaman

, President and co-founder of GrowGen. ”

Keith Harrington

is one of the most respected executives and one of the early innovators of the U.S. modern horticultural market. We are excited that he will contribute his multi-decade expertise to the GrowGen team.”

“I am looking forward to working with GrowGen to build out a tri-continent supply chain to offer developing markets around the world a best-of-breed supply of products from

Asia

,

Europe

, and

the United States

on one platform.” said

Keith Harrington

, Founder and President of HRG. “Given the current pace of consolidation happening in the U.S. market, I chose to partner with GrowGen because I believe it currently has the best management team in the industry and the best understanding of the culture of the market, which is important to me. I am excited to help them grow that culture and their business at the same time.” Mr. Harrington has been appointed Senior Vice President of Business Development at GrowGen.

HRG is a specialty marketing and sales organization of horticultural products based in

Ogden, Utah

. HRG represents hundreds of product SKU’s for GrowGen and other companies that are popular brands in the hydroponics market. In addition, HRG has participated in the sourcing of products across the horticultural and hydroponics industry. HRG will continue to supply the 800+ retail customers it currently services. HRG generated estimated revenue of

$10 million

in 2021 from sales agent commissions and distribution activity.

Mr. Harrington has been in the lighting and heavy manufacturing industry his entire career. He started a horticultural lighting supply chain in the 1990’s and was also the majority owner of one of the two major hydroponic distributors at that time, Diamond Garden Supplies. Harrington established manufacturing and product sourcing offices in

Xiamen, China

in 1995, and he developed many of the original sources of product for the horticultural market coming out of

China

, many of which are still utilized today. Over the last 25 years, he has helped to develop, manufacture, and distribute many of the environmental/lighting controllers and horticultural lighting fixtures that have been sold in the 52 countries making up the global hydroponic market.


About GrowGeneration Corp:

GrowGeneration owns and operates specialty retail hydroponic and organic gardening stores. Currently, GrowGeneration has 63 stores, which include 23 locations in

California

, 8 locations in

Colorado

, 7 locations in

Michigan

, 5 locations in

Maine

, 6 locations in

Oklahoma

, 4 locations in

Oregon

, 3 locations in

Washington

, 2 locations in

Nevada

, 1 location in

Arizona

, 1 location in Rhode Island,1 location in

Florida

, 1 location in

Massachusetts

and 1 location in

New Mexico

.

GrowGeneration also operates an online superstore for cultivators at

growgeneration.com

and B2B e-commerce platform,

agron.io

. and a leading manufacturer of indoor vertical racking systems.  GrowGeneration carries and sells thousands of products, including organic nutrients and soils, advanced lighting technology and state of the art hydroponic equipment to be used indoors and outdoors by commercial and home growers.


Company Inquiries:


GrowGeneration Corp.


John Evans


(415) 309-0230


[email protected]


IR Contact:


ICR, Inc.


Clay Crumbliss

, CFA

Managing Director

(203) 682-8387


[email protected]

Cision
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SOURCE GrowGeneration